STRACA advocates fair Short Term Rental regulations & responsible property management

The Short Term Rental Alliance of California (STRACA)  is member-supported organization that represents all stakeholders in short term rentals (STRs) throughout California. This includes not just property owners and managers but also housekeepers, gardeners, and businesses both large and small that benefit from STRs. We are your voice for STRs, advocating for reasonable regulation and responsible management. We also serve as a resource for our members, providing frequent legislative updates, news locally and elsewhere, better hosting resources, and opportunities to network with one another.


STR's are being noticed & discussed by local governments, typically being painted in a skewed light

Short term rentals are often accused of being party houses. STRACA strongly advocates for responsible management. This includes a strong vetting process (something a hotel cannot do), someone present to check in guests, someone available to the guests and/or neighbors during a stay,  and 24/7 iron clad contracts with hefty security deposits that allow for forfeiture of deposit and rental costs if you violate the terms of the contract. The idea that hosts want their places "trashed" is illogical. People invest time and money into these rentals, most being a home of their own. Nobody would want to have to clean up and replace destroyed properties on a regular basis. Bad neighbors are bad neighbors. At least with a short term rental guest, it is possible to get them out with proper regulations, contracts and  responsible managers.

Short term rentals extend stays, make opportunities available that wouldn't be otherwise, pump more into our economy. Average hotel stay vs. STR stay. Bringing family vs. leaving at home. Dollars into local economy. People needing somewhere other than hotel under hospital care-family and/or patient.


As an STR supporter, your opinion matters

Your voice should be heard. That's why we formed STRACA. We believe in fair, common-sense regulation. We provide context, not rhetoric, by debunking false claims against STRs. We spotlight STRs' vast economic benefits to the community. We promote responsible STR management that protects neighborhoods. LASTRA brings a much needed balanced perspective to the table. 

Join STRACA today and protect Short Term Rentals in California. Let's keep STRs a vital part of California's thriving tourist economy.


  • From the blog

    STRACA Releases Press Release for Palm Springs Stop of Reasonable Regulation Tour

    STRACA will be hosting the Palm Springs leg of its Reasonable Regulation Tour tomorrow evening & has released the following Press Release to support the Tour:

    Continue reading…

  • Donate

    Keep Short Term Rentals in California, Donate to STRACA today!

    STRACA is only able to work to achieve our mission of forming fair regulations, and ensuring responsible management practices for the STR industry through the contributions of our members, and donations from supporters of the STR industry and/or sharing economy.  We aim to build sustainable community partnerships and collaborate together to build equitable outcomes that serve everyone's interests, but also build safe, healthy, and vibrant communities for us all.

    Whether you're an STR host, manager, advocate or owner/operator, STRACA can help your voice be heard.  While local governments debate your STR’s future, we're working to promote regulation that will recognize STRs’ valuable contributions throughout California and preserve STRs as both a viable business model and positive contributor to neighborhoods throughout the state.

    At STRACA, we stress the benefits of short-term rentals to policy makers and ensure they aren't misled by false, exaggerated rhetoric. As a citizen and an STR stakeholder, your opinion counts. STRACA helps your voice be heard.

    To become a recurring donor [CLICK HERE].

    Intested in becoming a member of STRACA? Check out the benefits of being a member by clicking here.